Kawaii Japan Magazine
cultureKonbini: Inside Japan's Legendary Convenience Store Snacks
It is 2 a.m. in Tokyo and you are hungry. Within a few minutes' walk — guaranteed — there is a brightly lit little shop selling a perfect rice ball, fresh hot fried chicken, ...
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collectibles
Gachapon: Inside Japan's Capsule Toy Obsession
You hear it before you see it: a wall of plastic domes, a forest of chunky chrome handles, and the unmistakable ga...
culture
Dagashi: Inside Japan's Beloved Old-School Candy Culture
Somewhere in almost every Japanese town, there used to be a tiny shop with a wooden door, a jar of penny sweets on...
culture
Matsuri Magic: A Complete Guide to Japan's Unforgettable Summer Festivals
Every summer, Japan transforms. Streets fill with lantern light. The air carries the scent of grilled corn and shave...
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behind-the-scenes
Hello from Tokyo! 🌸 Packing Our Very First Boxes!
After months of planning and an embarrassing amount of candy consumption, we packed our very first PopnCandy Tokyo boxes.